Author: Micole Garatti
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Crafting an Effective GTM Strategy for HR Startups
Launching an HR tech product requires a robust go-to-market (GTM) strategy that encompasses target market identification, unique value propositions, and effective distribution channels. This framework guides startups in aligning their product with customer needs, differentiating from competitors, and ensuring successful product launches while fostering long-term growth and investor confidence.
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The Ultimate Guide to Go-to-Market Strategy for HR Tech Startups
Launching a new HR technology product? Whether you’re building payroll software, talent acquisition or talent management tools, or employee engagement platforms, your go-to-market (GTM) strategy can make or break your success. As a founder or leader in HR tech, understanding GTM deeply is crucial, not just for launching, but for sustained growth. This article answers…
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Micole Garatti on The Jason Cavness Experience
In the ever-evolving world, the art of forging genuine connections remains timeless. Whether it’s with colleagues, clients, or partners, establishing a genuine rapport paves the way for collaborative success.
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Micole Garatti Writes for ERE.net
Challenges in business are a given, but it’s our response to them that defines our trajectory. Looking beyond the immediate obstacle, there lies a realm of opportunity and learning.
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Micole Garatti Featured in RecruitingDaily.com, Workology, and more!
Every business has a unique potential waiting to be tapped. Recognizing the keys to unlock this growth can set an enterprise on the path to unprecedented success.
MKG Ventures 